I've touched on this before, but today I'm going to go into a bit more depth on being none needy. This is because over the past few days I have been... quite needy but have managed to 'aggressively reverse the course' to an extent. Being needy is ironcially about the worst way you can go about getting what you need. In sales, if a customer sees you are desperate for a sale, you will very rarely get the sale. In contrast, if you are none needy and can offer value to a customer you are much more likely to get a sale.
Here are some real world examples of this for you to illustrate. When working for British Gas and Npower sometimes I would do a good pitch, get rapport, but not close the sale right then. We'd established that there was a decent saving, but they weren't ready to go for it. I'd say "Fine, that's ok" and start walking onto the next house. Sometimes a customer would literally chase me back out the garden path and say "Wait... OK I'll go for it!" By being willing to walk away and do something else you show that you will just go on and offer someone else value. Another example is saying "Look... we know you're being overcharged and I could save you some money. It's not going to kill me either way, it's your money." Effective and true.
Let's look into another area... girls. I've been fortunate/skilled enough to have 'chatted to' amazing women from all over the world. Pickup is actually a real passion of mine, been into it for 12 years now and it improves my whole life. However, that doesn't mean I don't make silly mistakes from time to time. Like laugh out loud dumb mistakes. Pining over a girl. Obviously this behaviour is unattractive to hot girls... but thankfully I know some people who are GREAT at pickup who've given me some nice advice. So I just went out, chatted to and danced with some hot girls and felt better. You can't pine when you're out dancing in a club. Current mini goal is to go out twice a week :)
Here's a great resource for you: http://www.youtube.com/watch?v=l1tiiv4Wg7M&feature=player_embedded
It's the same in business relationships or friendships. I know a lot of great people here again, and to be honest I'm not needy at all with my friends or in business. If they're too busy to chat I'll just go and do something else and chat later.
Anyway, some new goals to focus on... eating more healthily... just generally getting more healthy food into my body. Also more exercise!